About
The White Cane Project was spearheaded by Penn Street, and aims to empower Coloradans with visual impairments by providing free white canes to those that need them.
I worked closely with Penn to bring her vision to life with a strong communication campaign.
Social Media Campaign
Profile Video
Teamed up with Evan to create a compelling video that showcased the significance of white canes and their impact on the lives of individuals with visual impairments. By combining our expertise and creativity, we crafted a visually engaging and informative piece.
Podcast Episode
In a dynamic collaboration with Penn Street, we teamed up to create an inspiring podcast episode highlighting the White Cane Project. We crafted a captivating narrative that shed light on the importance of white canes and their impact on the lives of individuals with visual impairments. Through thoughtful conversations, interviews, and storytelling, we brought the project’s vision to the forefront, empowering listeners to understand and support this life-changing initiative.
Landing Page
In a collaborative effort, I spearheaded the creation of a comprehensive website for the White Cane Project, incorporating valuable input from accessibility experts. Our shared goal was to design an inclusive platform that provided visitors with detailed information on how to donate and sign up for the initiative. By leveraging the expertise of accessibility specialists, we ensured that the website adhered to universal design principles, making it accessible to individuals with diverse abilities. Together, we created a seamless online experience, empowering supporters to contribute and participants to access the resources they need.
Through these collaborations, the White Cane Project was able to make a tangible difference in the lives of Coloradans with visual impairments, providing them with the tools and resources they need for increased independence and mobility.
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